From strategy to implementation, our marketing consultation is designed to help you get ahead in your competitive industry.
When you want to scale your business and reach a broader audience, you need marketing strategy and execution. Our consultation includes a market assessment of your industry with recommendations to help you make the most of your sales and marketing. We’ll review your current practices and existing materials, assess the markets you’re trying to reach, and offer ideas for improvement. Get the tools you need to flourish your business. We offer a full range of marketing consultation services including strategic positioning, branding, and development.
Marketing consultation is about removing the uncertainties that are often a barrier to growth. This is accomplished by providing a range of services and know-how including strategy, design, content, and execution. Our program provides an internal structure to your marketing efforts, streamlines processes, and brings order to the chaos of potential ideas. Essentially, we give you insights into what makes your industry tick and how to find success in it. The results speak for themselves.
Consulting Services
Market
Assessment
A comprehensive analysis of your company’s competitors, consumers and other industry stakeholders.
Market
Segmentation
Creating subsets of market based data to better understand your targeted audiences wants and needs.
Structural
Development
An internal development process by a cohesive action plan to develop and carry out business marketing initiatives.
Strategic
Positioning
Marketing placement is everything. Your campaign needs to be broadcasted to the right places to maximize customer interest.
Marketing
Development
A business advancement strategy that incorporates new marketing segments into your products and services.
Much
More
Our Process
Our process goes above and beyond to ensure the success of your project scope. Divided into five segments, our steps are methodically curated to meet your project needs and catered specifically to you to ensure your success, each step of the way. This is also a great opportunity for you to understand how we build long-lasting client relationships, as well as experience the ParkWest culture and mission. The takeaway? We’re here for you for the long haul.
You have a vision for your business goals. We’re here to make it happen.
Discovery
To ensure that ParkWest Solutions is the right fit, we would like to get to know you. The discovery phase is a way for us to understand your business, any challenges, short and long term goals, your budget, previous trial and errors, and anything else we should know to help us help you. Don’t be shy – transparency is key. This phase is also a chance for you to better understand who we are, what we do, and ultimately what we can do for you.
Research
Before jumping into production, we perform our due diligence to develop a productive plan for your project. As part of our research process, we filter through layers of data and online research to better understand your business industry, competitors, assets, statistics, and anything else we need to ensure we’re ready for the next phase.
Build
Following our research, we divide the project into appropriate segments and assign them to our team members with the necessary timelines for completion. Our building process goes through an extensive detail oriented testing phase to prepare for launch.
Launch
Once you approve the finality of the project, we arrive at the most exciting phase of the process – launching it! All files and assets associated with the project scope are provided to you and your path to success is underway.
Measure
Once the project is completed and launched, our managed services team will monitor the progress daily to ensure our efforts (and yours!) are successful based on the development process. We use a number of applications that help us oversee and track analytics, downtime, growth, progress and more to follow the progression of your digital efforts.
Get in Touch
