Establish a foothold in your community with local SEO and be discovered by customers living closest to you.
Here’s the deal: If you’re not in the search, you don’t exist. Your potential customers won’t know about you if they can’t find your business when doing a quick Google search. How do you make sure everyone within a 20 mile radius can see your business online? That’s where we come in. In a nutshell, we help clients get higher rankings and increased visibility on Google. Local SEO is a program we offer as part of our digital marketing services to help you connect with customers where they are: on the web or through mobile.
Local SEO optimization makes sure that people in your city can find you when they search for what you provide. Search engine algorithms change often, and it can be difficult to keep up. Let us do the work for you! We’ll monitor Google, Bing, Yahoo, and other search engines to make sure your business is getting the most out of your digital marketing strategy. Let us improve your landing pages and overall site optimization with localized changes. Contact us to learn more about our local SEO services.
Localized SEO Services
Research &
Forensic Audits
A comprehensive analysis of your website to see where you are and where you need to go.
On-Page
Technical
Structuring, tagging, linking and so on. Focuses on the foundational functionality to maximize your efforts.
Off-Page
Efforts
Content curation, content marketing, keyword structure development, article building, etc. for your local efforts.
Keyword Research +
Competitor Analysis
Finding the best keywords that meet your business needs and utilizing competitors best practice.
Internal Link +
Backlink Building
Going above and beyond your standard directory submissions and linking article with focus keywords.
Much
More
Keep your brand’s audience in the loop. Keep the message, values, and promise clear.
Our Process
Our process goes above and beyond to ensure the success of your project scope. Divided into five segments, our steps are methodically curated to meet your project needs and catered specifically to you to ensure your success, each step of the way. This is also a great opportunity for you to understand how we build long-lasting client relationships, as well as experience the ParkWest culture and mission. The takeaway? We’re here for you for the long haul.
You have a vision for your business goals. We’re here to make it happen.
Discovery
To ensure that ParkWest Solutions is the right fit, we would like to get to know you. The discovery phase is a way for us to understand your business, any challenges, short and long term goals, your budget, previous trial and errors, and anything else we should know to help us help you. Don’t be shy – transparency is key. This phase is also a chance for you to better understand who we are, what we do, and ultimately what we can do for you.
Research
Before jumping into production, we perform our due diligence to develop a productive plan for your project. As part of our research process, we filter through layers of data and online research to better understand your business industry, competitors, assets, statistics, and anything else we need to ensure we’re ready for the next phase.
Build
Following our research, we divide the project into appropriate segments and assign them to our team members with the necessary timelines for completion. Our building process goes through an extensive detail oriented testing phase to prepare for launch.
Launch
Once you approve the finality of the project, we arrive at the most exciting phase of the process – launching it! All files and assets associated with the project scope are provided to you and your path to success is underway.
Measure
Once the project is completed and launched, our managed services team will monitor the progress daily to ensure our efforts (and yours!) are successful based on the development process. We use a number of applications that help us oversee and track analytics, downtime, growth, progress and more to follow the progression of your digital efforts.
Get in Touch