We leverage our expertise with Google Ads and implement a powerful way to get your product in front of millions of viewers worldwide.
At ParkWest Solutions, we’re experts at optimizing Google Ad campaigns to maximize your ROI. We know how to use Google AdWords to show your message to the right people, on their terms, and on their devices. We will also set up your ad campaigns from A-Z, recommend a format that works best for your business, and get you the most bang for your buck with our proven, data-driven approach.
Whether you’re looking for leads, customers, or just want to get more visibility on the web, Google Ads are a great resource. Our digital approach makes it easier to get the best results for your marketing strategy and limit wasted spending, without losing control of your budget. Let us help you advertise on Google to reach the right audience for your business. We’ll analyze your goals, set up online advertising campaigns, and show you how to measure results.
AdWord Services
Campaign Architect
+ Development
Solidifying the framework of your ads campaign, including budget, allocation, placement, etc.
Competitors
Analysis
A deep dive into your competitors Analysis, focused keywords, site structure, content, search placement and so on.
In-depth
Keyword Research
Determining which keywords for your campaign are likely to be most bountiful and produce results.
Campaign Budgeting +
Mapping + Management
Managing your budget accordingly while consistently tweaking to insure the best results possible.
Reporting +
Analytics
It’s all in the data! Analyzing and monitoring your results to improve your campaign for the highest ROAS.
Much
More
Keep your brand’s audience in the loop. Keep the message, values, and promise clear.
Our Process
Our process goes above and beyond to ensure the success of your project scope. Divided into five segments, our steps are methodically curated to meet your project needs and catered specifically to you to ensure your success, each step of the way. This is also a great opportunity for you to understand how we build long-lasting client relationships, as well as experience the ParkWest culture and mission. The takeaway? We’re here for you for the long haul.
You have a vision for your business goals. We’re here to make it happen.
Discovery
To ensure that ParkWest Solutions is the right fit, we would like to get to know you. The discovery phase is a way for us to understand your business, any challenges, short and long term goals, your budget, previous trial and errors, and anything else we should know to help us help you. Don’t be shy – transparency is key. This phase is also a chance for you to better understand who we are, what we do, and ultimately what we can do for you.
Research
Before jumping into production, we perform our due diligence to develop a productive plan for your project. As part of our research process, we filter through layers of data and online research to better understand your business industry, competitors, assets, statistics, and anything else we need to ensure we’re ready for the next phase.
Build
Following our research, we divide the project into appropriate segments and assign them to our team members with the necessary timelines for completion. Our building process goes through an extensive detail oriented testing phase to prepare for launch.
Launch
Once you approve the finality of the project, we arrive at the most exciting phase of the process – launching it! All files and assets associated with the project scope are provided to you and your path to success is underway.
Measure
Once the project is completed and launched, our managed services team will monitor the progress daily to ensure our efforts (and yours!) are successful based on the development process. We use a number of applications that help us oversee and track analytics, downtime, growth, progress and more to follow the progression of your digital efforts.
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